Meet Maryanne Shew

Project Management • Branding • Marketing • Communications • Event Planning • New Media

Resume: Maryanne.Shew.Resume
Email: maryanne@mshew.com
Connect: LinkedIn


CAREER PROFILE:

Results-driven project management professional with extensive communications, branding, and marketing knowledge. Effectively leads teams through project development, collaboration, and execution. Ten years of progressive leadership and project responsibilities. Actively working toward PMP certification and enrolled in the University of Utah Advanced Program Management Certificate program. Adaptable, organized, and easy to work with. Open to travel.


CAREER SUMMARY:

CCG Catalyst
A leading bank consulting firm
DIRECTOR OF MARKETING Jan 2015 – Present
Responsible for all marketing efforts, brand, client experience, corporate communications, and public relations.
• Uphold brand standards across all channels
• Provide ongoing analytics-based updates to web experience as well as visual refresh
• Develop and execute a social media strategy that continues to increase engagement and followers
• Continuously update brand standards within all organization documents
• Create a brand style guide for internal constituents
• Update logo and brand color palette across all channels
• Work with PR vendor to increase number of articles published
• Manage all marketing resources, budgets, and schedules

Mission Essential
The U.S. Government’s leading provider of translators, interpreters, and cultural advisers
COMMUNICATIONS AND MARKETING COORDINATOR May 2013 – Jan 2014
Worked with organization leaders to develop and execute company communications and marketing.
• Coordinated company-wide events for both Columbus office and DC headquarters
• Worked with CEO and outside vendor to develop new website navigation and direction
• Developed branding objectives and plans to accomplish them
• Created marketing portfolios to support internal customer needs
• Rolled out new company brand initiative to internal and external audiences
• Strategic directed and executed social media platforms
• Provided communications support to internal departments
• Secured local media coverage for all promoted initiatives

RECRUITMENT SPECIALIST Aug 2012 – Apr 2013
Recruited and supported linguists assisting reconstruction and peacekeeping efforts in Afghanistan.
• Managed candidates through the application process
• Paired potential candidates with resources to qualify for the position
• Worked with internal departments to navigate candidates from application through deployment, including paperwork and interview coaching to obtain U.S. security clearance
• Achieved 100% deployment rate for every applicant sent through processing

ATK
A premier aerospace and defense company
TRADE SHOW AND MARKETING PROJECT MANAGER May 2011 – May 2012
Project managed domestic and international trade shows; worked across multiple company channels to develop marketing and communications platforms.
• Coordinated all aspects and logistics of domestic and international trade shows to promote Armament
Systems Group products and services
• Kept all project well under budget by leveraging vendor relationships, operating with lean resources, and identifying creative solutions
• Developed multimedia marketing tools, data sheets, and print advertisements to effectively manage brand and deliver communication/business development objectives
• Organized and ensured media brand consistency for Armament Systems Group products and services
• Outlined social media strategy calendar for VP of Corporate Communications
• Attended domestic and international trade shows (including London, New Delhi, Washington D.C., Indianapolis) to collect industry information and act as point of contact for vendors and attendees

Intereum
A certified Herman Miller Dealer
COMMUNICATIONS SPECIALIST jun 2009 – May 2011
Worked directly with company leadership to create and execute marketing strategy while identifying and managing company-wide changes to increase operational excellence.
• Coordinated the development and rollout of unique CRM software to track sales goals, use of sales team
workload, assigned leads, and other duties
• Refined and implemented consignment program resulting in improved customer experience and saving
company resources
• Regularly coordinated with sales and leadership teams to identify new opportunities and effectively utilize
company and vendor resources
• Assisted the VP of Sales in the management and administrative support of all sales representatives
• Managed content and contributed to Facebook, WordPress blog, Twitter, and other social media accounts
• Trained in Miller Heiman Strategic Selling techniques

CLIENT SERVICES PROJECT COORDINATOR Nov 2007 – Jun 2009
Provided a wide variety of administrative services and customer support to six sales representatives and their teams.
• Interacted with manufacturers, clients, and all company departments to deliver consistent internal and
external customer satisfaction
• Managed numerous projects: provided quotes and installation drawings, planning and scheduling,
coordinating with managers, and suggesting alternative actions
• Maintained team-critical spreadsheets and databases
• Honored multiple times for excellence in teamwork and company contributions


EDUCATION:

Bachelor of Arts, Communication, Cum Laude, Sept 2011 – May 2005
The Ohio State University, Columbus, OH

PMP Prep Classes Oct 2014 (Complete)
University of Utah, Salt Lake City, UT

1000 Yoga Teacher and Therapist Certification Jan 2014 – Oct 2014
InBody Academy, Salt Lake City, UT


VOLUNTEER SERVICE:

InBody Outreach Salt Lake City, UT, Jan 2014 – present
Non-profit bringing free yoga to under-served populations
Digital Marketing Strategist and Volunteer Yoga Teacher.

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